BUILT IN TASMANIA. COMPETING WORLDWIDE.
Strength
has a home
in Moonah.
Partner with a dedicated strength and powerlifting community built around coaching, competition, inclusion and long-term athlete development.
98
Active members
Training inside Raw throughout the year.
35+
Competitions delivered
3 – 5
Raw events each year
Recurring partner activation opportunities.
AU → WORLD
NATIONAL + INTERNATIONAL Athlete journeys extending beyond Tasmania.
Raw isn’t built around looking strong.
It’s built around becoming stronger.
Some walk through the door to improve their health and capability. Some want structured coaching. Some want to compete. Some want to see how far they can take the sport.
Raw provides the environment, coaching and community to help them progress.
A strong partnership should not depend on one event, one post or one logo placement. Raw creates recognition over time.
01
Powerlifting coaching
From a first competition through to higher levels of competitive powerlifting.
02
Strength & conditioning
Building strength, fitness, confidence and physical capability.
03
Athlete development
Structured preparation, progression and competition support.
04
Personal training
Individual coaching shaped around experience, ability and goals.
05
Return to training
Building greater physical capacity through considered strength training.
06
Inclusive participation
Making strength sport accessible across ages, backgrounds and abilities.
Matthew
McKay
FOUNDER · COACH · ORGANISER · ATHLETE
Raw Strength Tasmania has been built by someone actively involved in the sport he represents. Matthew coaches, develops athletes, organises competitions and competes.
That gives Raw something a marketing campaign cannot manufacture: credibility.
Matthew’s contribution has extended into the wider community, with recognition including the Tasmanian Young Achiever Awards and St Lukes Health Healthier Communities recognition.
FROM MOONAH TO BIGGER STAGES
Local roots.
Global ambition.
The value is not simply having a logo appear in another country. The value is having a story worth following.
MOONAH
MELBOURNE
INDIA
USA
DUBAI
Training
Preparation
Setbacks
Progress
Competition
Results
Back to work
External competition activation remains subject to the commercial rights and permissions available at those events.
PUT YOUR BUSINESS INTO THE ACTION
Built around your
business objective.
The strongest partnerships start with what a business actually wants to achieve. We shape the activation around the fit, the rights and the result.
01 Gym integration
02 Raw event integration
03 Digital content
04 Athlete storytelling
05 Member benefits
06 Product experience
07 Competitions & giveaways
08 Community initiatives
09 Referral opportunities
10 Bespoke activation
A logo can create awareness.
It cannot guarantee return.
PUT YOUR BUSINESS INTO THE ACTION
Raw partnerships are designed to create a genuine reason for people to interact with the partner.
Visible
Relevant
Useful
Repeatable
Measurable
WHAT COULD THAT LOOK LIKE?
Health provider / athlete education series
Recovery brand / member trials and competition activation
Local business / exclusive Raw member benefit
Trade or workwear brand / align with discipline and physicality
Vehicle partner / competition travel and logistics storytelling
Accommodation partner / support selected athlete travel
Professional services / strengthen local awareness and relationships
Give people a reason to care that the partnership exists.
A COMMUNITY BUILT AROUND PROGRESS
Discipline
Doing the work consistently.
Resilience
Responding when things don’t go to plan.
Progress
Getting better through deliberate effort.
Performance
Testing what you are capable of.
Inclusion
Creating opportunities for more people to participate.
Community
Helping people become stronger together.
Strong alignment.
Real commercial sense.
The category alone does not determine the fit. The partnership has to make sense commercially. For Raw. For the business. And for the people seeing it.
Fewer logos.
Stronger relationships.
01
Lead partner
A prominent, long-term relationship with Raw Strength Tasmania.
02
Official partner
Ongoing integration across agreed Raw assets and activities.
03
Event partner
A relationship built around specific Raw-operated competitions or initiatives.
04
Product & service partner
For organisations that genuinely complement the Raw community.
05
Strategic partner
A custom relationship developed around a defined objective or opportunity.
Category exclusivity may be available in selected commercial categories.
WHY RAW STRENGTH TASMANIA?
Because there is already
something real to partner with.
✓ A dedicated Moonah facility
✓ 35+ competitions delivered
✓ 98 active members
BUILT IN TASMANIA.
Build what comes
next with us.
The gym exists. The community exists. The athletes are doing the work. Raw is now looking for a select group of businesses where there is a genuine opportunity to create value together.
Tell us what your business is trying
to achieve.
We’ll determine whether Raw Strength Tasmania is the right platform to help you do it.